Anthony Garcia – Chop Wood, Carry Water

todayApril 26, 2021

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About Anthony Garcia: An expert in sales training, recruiting, goal achievement, and motivating sales people to peak performance. As an 18-year veteran of sales and sales leadership, Anthony has achieved top accolades in direct sales, business to business sales, and medical sales. He is the author of the international best-selling book “Catapulting Commissions” which has been endorsed by Selling Power Magazine as one of the best sales books to read in 2021. Anthony is a key-note speaker who has shared the stage with Les Brown and Jack Canfield. He is a highly sought after speaker who’s passionate about unlocking the high-performer lying dormant in every sales professional. 


In this episode, Jennie and Anthony discuss:

  • How the journey from direct sales to coaching and best-selling author is like
  • What can be better than setting S.M.A.R.T. goals
  • Reverse-engineering your big goal to make it more tangible and attainable 
  • How you can make doing sales phone calls less dreadful 

Key Takeaways:

  • Set your expectations clearly 
  • Dream big. Then, dissect your goals into smaller and smaller pieces until it doesn’t scare you anymore
  • When doing phone calls, find a common ground and build a relationship
  • Money should not be your main motivation – think of it only as what your hard work will allow you to do 

“’Chop wood, carry water’ – put the reps in and eventually you create a sustainable ecosystem. That is what keeps you from your 1 to your 10 in direct sales. There is growth that can happen, we just stop putting the reps in.” —  Anthony Garcia

Connect with Anthony Garcia:







 Anthony’s Book, Catapulting Commissions:










Show notes by Podcastologist: Justine Talla

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it. 

Written by: System Administrator

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